Australian Mac, iPad sales outpace softening PC market

Apple’s Mac sales continued to be strong in Australia thanks to Apple Silicon, with it seeing continued headway in a PC market that softened in 2021.

The Mac and MacBook range has enjoyed high growth in the region, reportedly driven by the switch to Apple Silicon. In a report about the overall Australian PC and tablet market, Apple is still seeing “standout” increases in that market.Analysts firm Telsyte said 36% of Australians who want to upgrade in 2022 are considering buying Apple hardware using Apple Silicon, reports ARN. The claim continues a similar trend from 2020, which had Mac demand rise year-on-year by 16%.

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