The Mac fell short of expectations in 2022–but still managed to blow us away (Macworld/Jason Snell)
Sometimes it’s easy to think of Apple as above it all. The company is so big, so beloved, and so successful that surely it can’t be touched, its momentum can’t be slowed. But of course, that’s not true. Apple is of the world, not above it, and when the company warns all of us that it can’t predict the future in the era of COVID, we really ought to take it at its word.
Last year, when I predicted what 2022 would be like for the Mac, I clearly didn’t foresee how the company’s ability to assemble Macs would be sidelined by a spring pandemic lockdown. The result was that my predictions for the Mac’s ahead-of-schedule transition to Apple silicon were entirely wrong–but to be fair, Apple was taken by surprise, too.
